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  • Vijayanagar
  • Indira Nagar
  • BTM Layout
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  • Jayanagar
  • JP Nagar
  • Tirupathi
  • Kalyan Nagar
  • Online Courses
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PPC training in BTM Layout with Placements

Our Courses & Success Stories

Advanced Digital Marketing course in BTM Layout
Digital Marketing Courses in Bangalore in BTM Layout
Digital Marketing Courses in Bangalore in BTM Layout
Digital Marketing Courses in Bangalore in BTM Layout
Digital Marketing Courses in Bangalore in BTM Layout
Digital Marketing Courses in Bangalore in BTM Layout
Digital Marketing Courses in Bangalore in BTM Layout
Digital Marketing Courses in Bangalore in BTM Layout
Digital Marketing Courses in Bangalore in BTM Layout

PPC training

  • Different types of Campaigns.
  • Importance of Each Campaign.

  • Creating Search Network Campaign.
  • Account Limits in Adwords.
  • Location and Language Settings.
  • Networks and Devices.
  • Bidding and Budget.
  • Schedule: Start date, end date, ad scheduling.
  • Ad delivery: Ad rotation.
  • Purpose of Ad Groups.
  • Keyword Types (Broad, Phrase, Exact and Negative).
  • Adwords Keyword Tool.
  • Text Ad Format.
  • Quality Score and Its Importance.
  • AD Rank.
  • Understanding the Ad Group and Keywords Dash Board.
  • Search Terms.
  • Segments, Filters,Reports.
  • Alerts Setting.
  • Access levels (Standard , Read only, Email, Admin).
  • AdWords Interface Tour.
  • Adwords Dash Board.
  • Billing in AdWords.
  • Device Bidding (Mobile, Desktop,Tablet).
  • Negative keywords identification.
  • Tools and techniques to find negative keywords.
  • Impressions, Clicks, CTR, Cost, AVG CPC, MAX CPC.
  • Ad Extensions.
  • Sitelinks Extensions.
  • Call Extensions.
  • Call out Extensions.
  • Message Extensions.
  • Structured Snippet Extensions.
  • Price Extensions.
  • Location Extensions.
  • App Extensions.

  • Setting a Display Network Campaign.
  • Concept of VCPM and Branding.
  • Automatic Placements.
  • Manual Placements.
  • CPC Bidding and VCPM Bidding.
  • Ad delivery: Ad rotation, frequency capping.
  • Topic Targeting.
  • Keyword targeting.
  • Placement targeting.
  • Purpose of Conversions.
  • Creating Conversion Tracking Code.
  • Tracking the Conversions.
  • Purpose of Conversions.
  • Clicks, Impressions, Viewable impressions,CTR,Cost,Conversion rate , Cost/conversion, All conversions, View through conversions.
  • Remarketing List creation and ads.
  • Creating Gmail ads.
  • Uploading customer email ids , selecting targeted customer lists ,creating different formats of Gmail ads.
  • Impressions, Clicks, Gmail forwards, saves ,CTR,Cost, AVG CPC

  • Creating Video Campaign.
  • Instream ads.
  • Bumper ads.
  • Video Discovery ads.
  • Views,CPV,Impressions, Clicks, CTR, Avg CPC , Cost,Interaction rate.
  • Keyword Targeting.
  • Topic Targeting.
  • Placements Targeting.
  • Remarketing in youtube ads

  • Creating App campaign.
  • Importance of Mobile app installs.
  • Different ad formats like Text , image , Video ads in app install campaigns.
  • Tracking Reports

  • Introduction to Google shopping Campaigns 
  • Google merchant center  
  • Linking Google Merchant center with Google ads
  • Create product feeds 
  • Explanation on Product feed types :
  • Google sheets 
  • Scheduled fetch
  • Content API 
  • Upload file 
  • Merchant center business setup : 
  • Business Information
  • Claiming website url 
  • Branding and logo 
  • Creating product feed using Google sheets 
  • Product information and importance of columns like ID , Product name , condition , stock availability, price ,
  • GTIN, MPN,Image url , Product url, Product category
  • Selecting product category from official google Taxonomy Sheet 
  • Prodcut feed fetching and diagnostics 
  • Creating Google shopping Campaign, Adgroup , Ad 
  • Analysing and optimizing the campaign perfomance 
  • Reports analysis 

  • Google Discovery Campaigns 
  • Importance of discovery campaigns 
  • Campaign setup 
  • Adgroups 
  • Ads 
  • Reports analysis

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PPC training BTM Layout

50 + Tools Covered

Tools Tools

Placement Process

Welcome to Digital Kora

Digital Marketing Courses In BTM Layout

Digital Kora is a full service Digital Marketing Company and Training center in BTM Layout. Daily 1 hour class and 4 hours of practice on various Indian & International Digital Marketing projects.

Our Placements speak about us.

Speak to our trainer regarding Enquiry, Career , Domain change , any other questions.

We are happy to help you !!! Call +91 88678 96632 or Contact us

Why Digital Kora

100% Placements

8+ Years Experience

5000+ Students

8+ Locations

Who Can Learn


Working Professionals


Home Makers

Frequently Asked Questions

Any Graduate , Btech, MBA,MCA
Freshers, Experienced candidates in any domain

Digital Kora tied up with many companies to place you in reputed company after the completion of the course See the full Placements here.
Our placements proves our quality of training which is not possible by any other institute in bangalore.
Digital Kora is a full service Digital Marketing company & training center in Marathahalli ,BTM,Bangalore. 100% Live projects to work from first day !!!

> 100% indepth practical classes with live screens, tools , reports.
> Daily 1 hour class and 4 hours of practicals on live projects for every student.
>After the course your knowledge will be equal to a 3 Yrs exp candidate.

No, As a Digital Marketer your role is do marketing for websites in online using various tools and techniques. You have to closely work with Developers , web designers, Content Writers.

World is Going Digital Now & Companies are investing huge budgets and recruiting Digital Marketers all over the world. You can earn huge money by applying freelance jobs even doing work from home Jobs will be in small scale to MNC's.

We will provide indepth practical knowledge to make you as a perfect Digital Marketer.
> Daily assignments , live projects , group discussions, Mock tests.
> Flexible Batch timings and backup classes.


Our Hiring Partners

15+ Certifications