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Google Analytics Training in Bangalore


Google Analytics


  • Introduction to Google analytics
  • How Google analytics works
  • Understanding Google analytics account structure
  • Cookies importance in Google analytics
  • Setting up an account in Google analytics
  • Adding analytics code in website
  • Understanding different types of traffic
  • Downloading different traffic reports
  • Creating Key performance indicators using primary and secondary dimension
  • Understanding Bounce rate and how to reduce it
  • Setting up goals and tracking conversions
  • Different types of Goal conversion paths
  • Importance of funnels in goal conversions
  • Integrating Google Adwords with Google Analytics and Google Merchant centers
  • Tracking Adwords Campaign reports in Analytics
  • Filtering the traffic and creating different types of Pictorial charts to analyze reports visually
  • Importance of UTM Tagging ( Automatic and manual)
  • Enabling Automatic UTM tagging gclid in Google adwords
  • Event Tracking in Google analytics
  • Creating Dashboards
  • Checking Real Time Traffic
  • Creating Advance Segmentation Reports with multiple Dimensions
  • Attribution Modelling (Single&Multichannel)
  • Creating Custom Reports
  • Remarketing using Google Analytics
  • Tracking Ecommerce Reports

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